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Research podcast and communications project for strategic industry impact

Communications project with the goal of engaging industry and the wider public in the science and technology behind AI Assistants to create wider knowledge and understanding. 

Challenge: Make academic research engaging to an industry audience, who might not want to recognise the problems the research highlights, and a wider audience who bring a variety of opinions on AI Assistants. 

How I approached the problem
Outcome for the client
Produced a podcast that educates a wider audience on how voice AI assistants work, and where researchers are front and centre to explain their work in their own words.
Communicating work for a wider audience and bringing exposure to the key issues in the AI ecosystem and how these are shaping our society.
Write a blog series that explored in-depth issues with AI ecosystem and the latest findings from the SAIS research group
Articles that engaged the SAIS groups industry partners that looked at key issues and communicated the latest results.
Research-driven content for Kings College London academics about the security and privacy of voice AI Assistants.
Fulfilling outreach requirements and building reputation and knowledge about research through targetted content

What the client said: 

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Excellent work on this project. You have made our outputs and impact so much stronger.

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About the project:

Working as a Communications Associate through Helix Data Innovation, I focus on helping research teams like the Secure AI Assistants (SAIS) group translate their research findings into impactful content that is memorable. My work with SAIS involved creating a comprehensive communications strategy that placed them in the centre of industry conversations and engaged multiple audiences in their research on AI assistant security.

 

I developed and hosted a 4-part podcast series, "Always Listening: Can I Trust My AI Assistant?” designed to make their research accessible to wider interested publics and communicating the fascinating complexities of the AI ecosystem and how it is impacting our society. I created research-focused blogs, exploring their latest findings distilling them into actionable insights for the tech industry.

 

Beyond content creation, I managed SAIS’s social media strategy, coordinated outreach efforts, and assisted with events—all with the goal of fostering industry connections, educating people on the nuances ofAI and elevating the groups visibility and influence.

 

The SAIS research group address vital concerns around the privacy and security of AI assistants and includes researchers for Kings College London and Imperial College London. My work ensured their research engaged their industry partners and helped to open doors for collaboration.

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